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Freddie's Lifestyle Shop Brings Unique Flair to El Cerrito

07/04/2025 10:43 AM | Skye Christensen (Administrator)


El Cerrito, CA — In a community that thrives on diversity and creativity, a local gem has emerged to captivate home, music, and design enthusiasts alike: Freddie's Lifestyle Shop. This distinctive store, with its carefully curated assortment of fine furniture, music, and unique home goods, offers a unique flair likely to inspire everyone who steps through its doors.

Freddie's is the brainchild of husband-and-wife duo Jon Amolo and Linda Hong, who are committed not just to running a business but to nurturing their family in El Cerrito. Their passion for discovering hidden treasures and revitalizing them with a modern twist is reflected in an array of pre-loved and well-crafted items, epitomizing a playful and bespoke lifestyle that resonates with the local community.

The shop operates both as an online storefront and a welcoming physical location at 7523 Fairmount Ave, which is open Thursdays and Fridays from 11 AM to 6 PM. The brick-and-mortar shop has been running for about two years, but owners Amolo and Hong have been collecting for decades, with deep roots in the Bay Area. Their background and experience offer a unique aesthetic, with one-of-a-kind curation.

A notable highlight of Freddie's is its role as a distributor of USM Haller units, renowned for their modular and timeless designs. The store offers a selection of custom new and used pieces, complete with free delivery in the Bay Area and affordable shipping options nationwide. Shoppers can explore a variety of storage units and credenzas, with items frequently on sale.

One customer discovered a USM unit on Freddie’s Instagram account, which showcases their latest finds (@freddies.shoppe), only to find that Freddie’s shop was right around the corner from her house. She was able to walk in, photo in hand, and make her vision a reality with a custom-built turntable for her record collection. She could have conveniently browsed for new records while she was there. With a new stylish storage unit, might as well add a classic music selection to the mix.

In addition to its furniture offerings, Freddie's Lifestyle Shop features an eclectic mix of designer chairs, beautiful rugs, and a variety of home accessories that can enhance any living space. Music aficionados will find a treasure trove of vinyl records featuring classics from legendary artists such as John Coltrane and the Art Ensemble of Chicago.

For those seeking the perfect gift for design and music lovers, Freddie's offers convenient gift cards. Whether shopping for a new favorite piece for your home or expanding your music collection, Freddie's Lifestyle Shop invites the community to discover something special. With its convenient online shopping and a welcoming physical location, they make the shopping experience as accessible and enjoyable as possible. For more information or to start shopping online, visit the Freddie's Lifestyle Shop website https://freddies.shop/


Our Chamber depends on community support. 

Thank you East Bay Sanitary, Soma Yoga & Wellness, 

El Cerrito Honda & all sponsors and advertisers.






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info@elcerritochamber.org
(510) 705-1202
1432 Kearney Street, Unit D., El Cerrito, CA

(Office Visits by Appointment)


Mailing Address: 

P.O. Box 1014, El Cerrito CA 94530

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